Tag: brand
Imperfect, Incomplete, Impermanent
Many companies and organizations often spend countless hours and money coming up with a perfect, complete, and permanent brand for themselves. The box is then ticked on getting the branding right, and off we go about our business without giving it a second thought. Wrong!
Messaging your brand (for Small Businesses)
Before embarking on an online communications strategy to promote your brand or tweaking an already existing strategy,







